Delivering A Bouncing Baby Blog

I've recently had the ideal, exciting opportunity to manage a blog into existence for a company that I've been working with for a number of years. Talk about learning experiences, and on the more engaging end of the spectrum…

Idea Champions trains and consults on innovation, teamwork, etc., for companies like, GE, AT&T, and numerous other impressively-acronymed firms, and they'd wanted to start blogging for some time. But when your plate is too full some good food's bound to fall off, and then you usually wait until that dish is served again at a future meal.

Knowing they needed a little extra energy focused on a blog to get it over the top, I suggested I could author some pieces, but more importantly, spend regular time travelling the related roads of the blogosphere and Web to leave that all-important trail of linked breadcrumbs. Instead, they hired me to drive its creation and launch, too, and last week "The Heart of Innovation" had its debut.

Man, have I ever learned a lot -- both adding to what I'd already learned about blogging, and naturally, scads more. Software, especially in the interconnected world of online software, is practically infinite in its possibilities. So, especially with a new submedium like this, you wind up feeling like you're starting from scratch every single day.

Then there's the Team Startup factor: when five authors, including the company President, and a Web design-and-hosting firm are involved, you know it's going to take some time to get everyone on the same, frequently updated page.

Meanwhile, in my own little post factory here, it's inevitable that I'll talk more on a couple topics, and much to my delight because they're old favorites. The only difference is that now I have a further Legitimate Business Reason to write about the harnessing the practical power of innovation/ creativity/ ideation, and to write about writing, and publishing, via the always new "pushdown stack" of web-logging.

Related, here:
Planting Seeds of Synergy